Confidential case studyB2B / B2G enterprise
Vitu

DMV payment workflows, made clearer.

Senior UX design for regulated automotive, DMV, registration, and payment-processing workflows.

NDA note

This project was completed under NDA. Interface screenshots, sensitive workflow details, and private implementation specifics are intentionally omitted. The case study focuses on product context, UX strategy, and generalized impact.

I can walk through additional visuals and process artifacts privately during interviews.

Vitu automotive registration visual
Blurred Vitu platform marketing graphic
NDA-safe blurred visual
Industry
Government Technology / Automotive SaaS
Audience / Model
B2B / B2G enterprise platform · Dealerships, DMV teams, registration specialists
Role
Senior UX Designer
Company
Vitu (MVSC)
Duration
December 2019 – August 2022
Platform
DMV payment processing & registration services
Live site
vitu.com
Blurred visual archiveMore can be shown privately in interview
Blurred Vitu desktop mockup
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Product systems shipped

V2Pay, MVD Montana, and enterprise registration dashboards.

Beyond the core Vitu platform, my work included V2Pay mobile payment flows, V2Pay Dealer, Montana MVD registration and title workflows, and registration/title dashboard experiences connected to enterprise automotive partners including Tesla and Carvana.

Details are intentionally generalized for NDA safety; I can show additional product visuals privately during interviews.

Mobile payments

V2Pay

Designed mobile payment experiences for regulated DMV and dealership payment workflows, including clear transaction states, confirmation patterns, and secure processing moments.

B2BB2GFintechMobile
Dealer payment portal

V2Pay Dealer

Created dealer-facing payment workflows for operators handling repeat transactions, payment review, and status-heavy registration tasks.

B2BDealer OpsPayments
Registration & title

MVD Montana

Worked on full registration and title workflows for Montana MVD, translating state-specific requirements into clearer operational steps.

B2GGovTechDMV
Registration dashboard

Tesla & Carvana

Supported registration and title dashboard experiences for high-volume automotive operators, including status tracking, exception handling, and workflow visibility.

EnterpriseAutomotiveDashboard UX
01

Overview

Vitu provides digital solutions that connect automotive dealerships, lenders, and state DMV systems, enabling vehicle registration, titling, and payment processing across the United States.

As a Senior UX Designer, I led UX strategy and execution for a statewide payment processing platform adopted by the California DMV. The platform enabled dealerships and government agencies to securely process credit card and contactless payment transactions while supporting vehicle registration and titling workflows.

Due to NDA restrictions, interface designs, private workflows, and sensitive screenshots cannot be shared. This case study focuses on product context, UX strategy, process, and generalized impact.

02

The Challenge

DMV systems are inherently complex and highly regulated. Users needed to move through multi-step registration workflows, strict compliance requirements, state-specific rules, payment processing requirements, and high-volume daily transactions.

Many existing workflows had evolved over time and were not optimized for modern usability standards, mobile access, or clear feedback during payment and registration tasks.

  • Support secure credit card and contactless payments
  • Simplify complex DMV and registration workflows without weakening compliance
  • Reduce user errors and uncertainty during high-volume operational tasks
  • Modernize legacy experiences for mobile usability and accessibility
  • Scale across dealership networks, government stakeholders, and state implementations

Government Systems

Highly regulated workflows shaped every UX decision.

Payment Processing

Transactions needed to feel secure, clear, and operationally reliable.

Vehicle Registration

Registration and titling flows had many steps, rules, and dependencies.

Compliance First

Usability improvements had to preserve accuracy and regulatory control.

03

My Role

I worked closely with product managers, engineers, project managers, and stakeholders to improve the user experience across the platform.

  • Led UX strategy for DMV payment and registration workflows
  • Conducted user research to identify pain points and inefficiencies
  • Created user flows, wireframes, and prototypes in Figma and related design tools
  • Produced requirements, process flows, project documentation, and handoff materials
  • Modernized legacy applications for mobile usability and accessibility
  • Translated complex regulatory workflows into clearer enterprise experiences

Workflow Design

Mapped complex registration and payment paths into usable flows.

Journey Optimization

Identified friction points and simplified decision moments.

Mobile Modernization

Improved legacy workflows for more flexible access.

Accessibility

Raised usability expectations for enterprise and government users.

Blurred Vitu desktop marketing mockup
Interview preview only
04

Research & Insights

Research focused on understanding operational behavior inside dealership and DMV-adjacent workflows. I used stakeholder interviews, dealership user research, workflow analysis, usability reviews, and process mapping to identify where complexity was creating errors or uncertainty.

  • Workflow complexity slowed users through registration and payment tasks
  • Insufficient system feedback during transaction processing created uncertainty
  • Legacy UX patterns no longer matched modern usability expectations
  • Mobile limitations reduced flexibility for users working across operational contexts

Process Mapping

Documented end-to-end tasks across payment, registration, and status flows.

Operational Accuracy

UX had to reduce mistakes without hiding required complexity.

User Confidence

Clearer feedback helped users understand what happened and what was next.

Responsive Needs

Mobile and accessible patterns became part of the modernization work.

05

Solution

The improved experience focused on:

The redesigned platform introduced clearer workflow structures, stronger validation patterns, simplified navigation, and better status feedback across complex registration and payment processes.

The work balanced a simple principle: make the path easier to understand without removing the guardrails that made the system accurate, secure, and compliant.

  • Streamlined registration and payment workflows
  • Clearer form structure and validation behavior
  • Improved status tracking and transaction feedback
  • Mobile-friendly patterns that supported broader accessibility
  • Consistent UX patterns across multiple state and dealership implementations

Secure by Design

Payment and registration flows kept trust and compliance visible.

Enterprise Scale

Patterns were built for dealerships, agencies, and repeat operational use.

Multi-Device UX

Legacy flows were modernized for desktop and mobile expectations.

Reusable Patterns

Consistent components reduced confusion across related workflows.

06

Impact

The platform supported critical DMV payment and registration services across California and dealership networks. Because of NDA restrictions, outcomes are described at a high level rather than with private metrics or screenshots.

  • Supported statewide adoption by the California DMV
  • Improved efficiency for dealership registration and payment workflows
  • Reduced user errors through clearer workflows and validation patterns
  • Enhanced usability for both new and experienced users
  • Modernized legacy applications with improved accessibility and mobile support
  • Strengthened consistency across multiple state and dealership implementations
Tools & collaboration

Complex work, shared language.

Tools
FigmaSketchAxureUX ResearchWorkflow MappingPrototyping
Collaboration
Product ManagersEngineering TeamsProject ManagersDMV StakeholdersDealership Operators
Statewide

Supported California DMV payment and registration workflows

Enterprise

Designed for dealerships, government teams, and high-volume operators

Modernized

Improved legacy workflows for clarity, mobile usability, and accessibility

NDA-safe

Details generalized; private interface screens intentionally omitted

№ 05Contact

Open to senior product design roles

Open to senior product design roles where UX craft and AI fluency matter.

pablo@plmks.com
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